DELA, Retailsonar and Freestone Transact join forces, looking for suitable locations for funerals
DELA, specialist in insuring and taking care of funeral services, engaged geomarketing company Retailsonar to determine the correct location criteria and perimeter for new locations. This revealed a number of potential zones where there is still growth and market potential for DELA. Next, Freestone Transact was asked to search for suitable locations within these zones.
Not a simple task because every choice entails costs (design, recurring rental costs, ...) and long-term commitments. There is therefore a need for a well-thought-out strategy whereby the best locations can be selected under the best conditions.
Freestone Transact combines a systematic proactive approach with an innovative approach whereby all possible options are mapped within the defined zone, including properties not actively free on the market but meeting the desired search criteria. This way Freestone Transact approaches the market from the demand-side and not merely from the supply-side. A unique approach that delivers the best results time and time again!